Variable Information
| Variable |
Position |
Label |
Measurement Level |
Column Width |
Alignment |
Print Format |
Write Format |
Missing Values |
|---|
| id |
1 |
Questionnaire identification number |
Scale |
6 |
Right |
F11 |
F11 |
|
|---|
| visit.intension |
2 |
Intention of visiting a new masticha shop |
Nominal |
8 |
Right |
F11 |
F11 |
2, 3, 99 |
|---|
| freq.visit |
3 |
Frequency of visit (annually) |
Ordinal |
13 |
Right |
F11 |
F11 |
0, 9, 99 |
|---|
| distance.visit |
4 |
How far would you go to buy something from a Masticha Shop |
Nominal |
13 |
Right |
F11 |
F11 |
0, 9, 99 |
|---|
| natural.products |
5 |
How important is the use of natural products? |
Ordinal |
8 |
Right |
F11 |
F11 |
0, 9, 99 |
|---|
| recycling |
6 |
How imporant is recycling |
Ordinal |
8 |
Right |
F11 |
F11 |
0, 9, 99 |
|---|
| gender |
7 |
Gender |
Nominal |
8 |
Right |
F11 |
F11 |
0, 9, 99 |
|---|
| children |
8 |
Number of children |
Ordinal |
8 |
Right |
F11 |
F11 |
99, 6 |
|---|
| age |
9 |
Age |
Ordinal |
8 |
Right |
F11 |
F11 |
0, 99 |
|---|
| econ.status |
10 |
Economic status (thousand euros per year) |
Ordinal |
8 |
Right |
F8 |
F8 |
99, 0, 4 |
|---|
| prev.knowledge |
11 |
Scale of previous knowledge regarding the shop and the related products |
Ordinal |
8 |
Right |
F8 |
F8 |
99 |
|---|
| shop.image |
12 |
Scale regarding the image and appearance of the shop |
Ordinal |
8 |
Right |
F8 |
F8 |
999 |
|---|
| product.variety |
13 |
Scale regarding the variety of products |
Ordinal |
8 |
Right |
F8 |
F8 |
999 |
|---|
| intention.to.buy |
14 |
Scale measuring the intention to buy from the shop |
Ordinal |
8 |
Right |
F8 |
F8 |
999 |
|---|
| receipt.total |
15 |
Total of the receipt (in euros) |
Ordinal |
8 |
Right |
F8.2 |
F8.2 |
|
|---|
| items |
16 |
Total number of purchased items |
Ordinal |
8 |
Right |
F8 |
F8 |
|
|---|
| Variables in the working file |